Marketing is a crucial part of running a successful fintech business. It’s what connects you with your customers and helps you build relationships that last long after the sale has been made. But as small businesses know all too well, marketing can be tough when you don’t have a lot of money to invest in it. Luckily for us, there are plenty of ways we can market our startups without breaking the bank! Let us dive in, shall we?
What if I told you, you can implement marketing strategies that are affordable and effective? Well after reading and talking to people, I put up a list of nine strategies that I think make sense to startups. Let me know what you think:
Attend startup events
Form partnerships
Set up a website for your startup
Collect email addresses
Know your audience
Use social media
Use smart advertising options
Create your unique story
Learn and use growth hacking
Addition? Omission? Anyone?